Be Part of the Team Bringing Hockey Day Minnesota 2027 to Life!

Be a part of something truly unforgettable! Hockey Day Minnesota 2027 is coming to the Brainerd Lakes Area - and we need you to help make it extraordinary. This is more than just a hockey event! It’s a celebration of our community, our people, and our passion for the game. As a volunteer, you’ll be part of a dedicated TEAM working together to showcase the Brainerd Lakes Area’s unmatched spirit and hospitality when the spotlight is on us like never before.

This is our time to shine—to show the entire state what makes our hometown special. Whether you’re welcoming guests, assisting teams, managing logistics, or simply bringing your enthusiasm, your role will be vital in creating a once-in-a-lifetime experience. Volunteering is not only a chance to give back, but a chance to take pride in being part of something bigger than yourself. Together, we’ll make Hockey Day Minnesota 2027 the most memorable one yet - and prove that the Brainerd Lakes Area truly is the heart of the State of Hockey.

Why Sponsor Hockey Day Minnesota 2027?

• Unparalleled Visibility: Align your brand with a premier event featuring youth, high school, college, and professional hockey, broadcasted and celebrated across Minnesota, the State of Hockey. Your business will gain exposure to a diverse audience of families, fans, and visitors.

• Community Impact: Support a meaningful cause, as net proceeds will fund the expansion of Brainerd’s youth hockey programs, ensuring a lasting legacy for the next generation of players.

• Economic Boost: Engage with a surge of offseason visitors discovering the Brainerd Lakes Area as a year-round destination, driving business to local establishments and showcasing your commitment to our vibrant community.

• Celebrate Our Legacy: Connect with the rich hockey heritage of Brainerd, home to legends like Herb Brooks, Doug Woog, and others who’ve shaped the sport. Your sponsorship will help tell their stories and inspire future stars.

Sponsorship Benefits

• Prominent logo placement on event signage, promotional materials, and digital platforms.

• Exclusive opportunities for on-site activations, product displays, or hospitality experiences at the festival-like event.

• Recognition in statewide media coverage, celebrating the Brainerd Lakes Area’s hockey pride and winter magic.

• Customized sponsorship packages to align with your brand’s goals and budget.